2009 a Year of Opportunity

A new year is here, wealth of opportunities are on the horizon. 

·         Spring is historically the busiest season with extra money flow from the borrower’s tax refunds

·         The interest rates are great

·         House prices are affordable

·         The new Administration is going to be focusing on the mortgage industry to help pull the economy out of the recession.  This additional opportunity will stimulate our market.

·         Credit scores are set on a national curve rating.  Therefore, even though some borrowers’ credit scores are decreasing from bad credit, others with good credit will be increasing from the swing of the curve.  Take our Diagnosing the Borrower’s Credit Health if you want to know more about the credit scoring system.

Think of the recession (or is it rescission) as a type of cooling off period.  We had a hot market and long run of profits.  This market correction has raised the need for licensed and educated mortgage professionals.  You need to know the guidelines, and be flexible with what loan products you have to sell.

What ‘was’ is just that, ‘history’!

Stop looking back.  Stay focused on what’s now and what’s on the horizon over the next 36 months.  We are heading for uncharted waters of new opportunities, legislation, and loan programs.  History shows there is always someone buying, someone selling, and someone refinancing a home. 

Set your 2009 goals, make your ‘Plan of Action’, and work your plan to tap into these opportunities and be a mortgage professional.  Need a refresher or road map to goal setting, target marketing, market approach, and sales techniques?  We offer this class in January only, as the beginning of the year is when you make your ‘Plan of Action’.  Join us on January 22^nd in Las Vegas for Salesmanship Marketing for Prosperous Originations.  Click here for more details!

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